Prior to our initial collaboration, Go Ape was facing a challenge in effectively showcasing the full customer experience they offer. While their outdoor adventure courses are known for creating excitement and adrenaline, they struggled to convey the journey of their customers—from the anticipation leading up to the adventure to the euphoric feeling of completing one of their courses. Despite their great product, Go Ape lacked the ability to translate these emotional and visceral experiences into engaging, impactful video content.

Since 2021, Feel Good Films has served as Go Ape’s trusted film production partner, becoming an extension of their marketing team. We've worked closely with them to create a wide range of video content, from short-form social media ads to larger, more expansive campaign commercials. Our collaboration has enabled Go Ape to share their brand story in a more authentic and compelling way, effectively capturing the essence of the experience their customers undergo.

This partnership has been especially valuable for the Go Ape team, as we've developed a deep understanding of their brand and target audience. This knowledge has been crucial in ideating video concepts that resonate with viewers and in executing them with precision on location. Our shared vision has allowed us to create content that not only drives engagement but also strengthens Go Ape’s connection with its customers.

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