It was a pleasure to meet you at Ubiq X GenevA

Award-winning filmmaking

Our creative Mission

We loved discussing the power of film with you at the Ubiq X Geneva event. Thanks for chatting with us.

We believe great education films should do more than inform. They should spark understanding, build trust and create a genuine connection between your institution and the people you want to reach.
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As a specialist film production company for schools, colleges and universities, we create Feel Good Films that resonate with students, parents and families, helping them feel informed, inspired and emotionally connected to your institution.
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And because every film has a job to do, we make sure that connection delivers something meaningful too: strengthening your brand, raising awareness and supporting your student recruitment and admissions journey.

What we can offer you at a glance

Brand Films

Show people what makes you, you.

The best education brand films don't simply show facilities. They capture character.

We create films that get beneath the prospectus — bringing your culture, people and point of difference to life in a way prospective students and families can feel.

Admissions & Student Recruitment

From awareness campaigns and open-day films to student recruitment content, we create films designed around the admissions journey.

Content that reaches the right people, answers the right questions and gives them a reason to take the next step.

Student, Parent & Alumni Stories

Sometimes, your people say it best.
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Students. Parents. Teachers. Alumni.
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Real experiences build trust in a way marketing claims rarely can.
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We create testimonial and story-led films that help prospective families and students understand what being part of your institution actually feels like.

Social & Short-form Content

One filming day can go a long way. Not every story needs three minutes.

We create short-form and social-first films designed for the platforms where your audiences spend their time — from vertical student stories and campaign cutdowns to always-on content throughout the academic year.

Photography

Natural, people-first photography for schools, colleges and universities.
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From admissions campaigns and prospectuses to websites and social media, we capture the people, places and moments that make your institution feel like yours.
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Available as a standalone shoot or alongside film production for one consistent creative approach.

Evergreen

A steady stream of purposeful film content for your school.

Created for your social channels, website, open days and wider communications. We plan around your school calendar, filming throughout the academic year to capture the people, stories and moments that matter. Each term, we turn that footage into carefully crafted feature stories, social-first edits and a growing library of content for your school.

We're built on trust

Education isn’t one of the sectors on our dropdown menu. It’s what we specialise in.

Our services

Safe & Sound

Every member of our film crew is fully DBS checked. No shortcuts, no exceptions — just safeguarding taken seriously, every time.

Fluent in children

Years spent creating films and campaigns for schools and young audiences means we know how to work with children naturally without talking down to them.

School-year literate

Open days, admissions cycles, term dates and school calendars we understand the rhythms of education and plan our film productions around them, not despite them.

We turn up first

Before a single word is written, we visit your school and walk the site. Because the best school films start with understanding the people, place and story behind them.

Our Framework

The Feel Good FrameworkTM

Great education films don't start with a camera. They start with understanding.
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Our Feel Good Framework™ is the process behind every project from getting under the skin of your institution and developing the creative, through to production, post-production and delivery.
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You’re part of the journey from the very beginning.

01
Discover & Strategy

We begin by listening. Through an initial meeting and in-person visit, we get under the skin of your institution meeting your community, understanding your audiences and uncovering what makes you different.

02
Creative Development

Everything we learn becomes the foundation for the creative. Together, we explore ideas, stories and different creative directions until we find the one that feels unmistakably yours.

03
Creative Presentation

We make the vision tangible. Through Director’s Treatments, sample scripts, visual references and film inspiration, your team can see, hear and feel the creative direction before production begins.

04
Pre-Production

With the creative agreed, we plan every detail. From scripts and storyboards to schedules, locations and safeguarding, everything is carefully prepared around your institution and academic calendar.

05
Production

This is where your story comes to life. Our experienced, DBS-checked crews understand how to work confidently and sensitively within schools, colleges and universities creating a relaxed environment while maintaining the highest safeguarding standards.

06
Post-Production

We shape everything we've captured into a story designed to connect. Editing, sound, colour, graphics and music come together to create a film with emotional impact supported by tailored edits for different audiences and platforms.

07
Delivery & Optimisation

Your film shouldn't live in one place. We prepare and optimise your content for websites, social media, open days, admissions campaigns and digital advertising helping you get more value from everything we've created.

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We're ready when you are.
Book in a discovery call with us.

Whether you have a fully formed brief or simply know it's time to do something different, we'd love to hear what you're working towards.

A few things you might want to know

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Do you work with colleges, universities and international schools?

Yes.

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Feel Good Films works with schools, colleges, universities and education organisations across the UK and internationally.

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The scale and logistics may change, but our approach remains the same: understand the institution first, find the right story and build the production around the people and environment we're filming.

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Can you create social media content from the same filming?

Yes. We often plan productions so the footage can work beyond one main film.

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Depending on your project, that could include shorter edits, vertical video, student or staff stories, campaign content, open-day films and social-first assets.

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Planning these requirements before filming allows us to capture the right material and get considerably more value from each production day.

How does the film review and feedback process work?

We share edits through Frame.io, allowing your team to watch the film online and leave comments directly against the relevant moment.

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This keeps feedback consolidated and makes it much easier for stakeholders to collaborate without long email chains or separate documents.

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The number of feedback and revision rounds included will be clearly set out in your proposal before the project begins.

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What happens if students or staff aren't confident on camera?

That's completely normal.

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Most of the people we film aren't professional presenters, and we don't expect them to be.

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Our crews are experienced in helping students, teachers, parents and alumni feel comfortable on camera. Depending on the creative approach, that might mean informal conversation, interview techniques, observational filming or giving someone a little more time to settle in.

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Comfortable people make better films.

Can you film around lessons and the school timetable?

Absolutely. It's something we're very used to.

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Schools are busy environments, and filming needs to work around lessons, break times, assemblies, activities, staff availability and the unexpected things that inevitably happen during a school day.

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We build realistic schedules with your team during pre-production and remain flexible on set when things change.

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How do you approach safeguarding when filming children?

We work closely with each institution to follow its safeguarding policies and requirements.

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Before filming, we agree how permissions, contributors, locations and supervision will be managed. On set, our crew works sensitively around students and staff and follows the safeguarding procedures agreed with your team.

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Our aim is always to create an environment that is safe, respectful and comfortable for everyone involved.

Are your film crews DBS checked?

Crew members working on our education productions are appropriately DBS checked where required.

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Our teams are experienced in working within schools and educational environments and understand the responsibilities involved when filming children and young people.

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Safeguarding isn't something we bolt onto production. It's considered throughout planning and filming.

Do you visit the school before filming?

Where appropriate, yes and for larger brand film projects, it's an important part of how we work.

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Visiting your school, college or university allows us to understand the environment, meet key people, explore locations and identify opportunities that aren't always obvious from a written brief.

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It helps us develop a film around the reality of your institution rather than assumptions made from behind a desk.

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How many filming days will our school need?

It depends on the story we're telling.

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Some projects can be captured in a single carefully planned filming day, while larger school brand films and campaigns may require several days across different year groups, activities, locations or times of year.

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During Discovery & Strategy, we'll recommend the right amount of filming based on your objectives rather than simply adding more production days.

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How much does school film production cost?

The cost of a school film depends on the creative approach, number of filming days, crew requirements, locations and number of final films or content assets required.

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Rather than offering a one-size-fits-all package, we build each proposal around what the project genuinely needs.

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If you have a defined budget, we're happy to work with it and recommend where the investment will have the greatest impact.

How long does it take to produce a school film?

The timescale depends on the size and complexity of the project, but a typical school film production can take around 4-6 weeks from initial discovery to final delivery.

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Larger campaigns, multiple films or projects requiring filming across different terms may take longer.

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We'll agree a clear production schedule at the beginning of the project, taking into account your academic calendar, key admissions dates, open days and any campaign deadlines.

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How does the school film production process work?

Every project follows our Feel Good Framework™: Discover & Strategy, Creative Development, Creative Presentation, Pre-Production, Production, Post-Production and Delivery & Optimisation.

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We begin by understanding your school, audience and objectives before developing the creative idea. From there, we manage planning, filming, editing, feedback and final delivery, keeping your team involved throughout the process.

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The exact approach is tailored to each school, college or university rather than forcing every project through an identical production model.

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